Its the magic of immersing yourself in a motion picture masterpiece, or a new track from your favorite band, or the spectacle of a live Broadway show. Its hard to define and even harder to create, but thats what we do at The Walt Disney Studios. Ours is a culture of innovation, inclusion, collaboration and creativity. Stories shape how we see ourselves and everyone around us. As storytellers, we have the power to not only uplift and inspire, but also to champion the spectrum of voices in our world. If you want to help tell compelling, diverse and enduring stories through movies, music or live theater, then we want to hear from you.
The Manager, Social Media is responsible for leading social media strategies and curating stories to expand Disney Theatrical Groups social media presence in alignment with overall communications and business objectives. This role acts as the lead social producer in covering editorial beats across business, industry and cultural verticals along with managing the distribution of content across all platforms.
The Manager, Social Media thrives in an agile and collaborative environment, is willing to take risks, share innovative ideas, and has a deep passion for the Disney brand and live entertainment. Experience with all aspects of social media and an avid user of diverse social platforms is required for this role.
As a content creator for Disney Theatrical Group, you must have a passion for storytelling and be able to craft stories with care through the lens of all communities, identities and cultures.
The ideal candidate should have experience in managing multiple brands across multiple platforms with a keen understanding of each social platform, their success metrics, user behaviors and trends.
This role reports to the Sr Manager of Integrated Planning and will assist in the other core functions overseen by the Content Marketing Team: Content Marketing, Content Creation, Influencer and UGC Activations.
Responsibilities :
Community and Account Management
+ Manage day to day operation related to all accounts.
+ Review and implement new social product updates into daily account management.
+ Monitor comments and engage with the Disney On Broadway online community across all platforms and accounts.
Distribution Strategy & Editorial Planning
+ Develop distribution strategies for all content across multiple platforms.
+ Oversee the editorial calendar for all productions and platforms.
+ Act as lead social producer for content that supports calendar needs.
Social Guidelines
+ Manage and regulate the social media guidelines for all productions.
Emergency Messaging
+ Manage all emergency messaging for all productions
Paid Social Media Support
+ Build scalable strategies for paid media efforts across platforms.
Reporting and Analytics
+ Build and circulate dashboard showcasing content performance.
+ Build benchmarks for various content forms and platforms.
Basic Qualifications :
+ 3+ years of experience managing an editorial calendar.
+ Proven ability to manage multiple accounts across multiple platforms
+ Proven ability to write social copy for all platforms
+ Passion for storytelling and all things social media
+ Excellent communication skills, both in internal and consumer facing efforts.
+ Working knowledge of social account management tools such as Facebook Business Manager and YouTube Studio.
+ Commitment to actively being part of and supporting a diverse and inclusive workplace.
+ Attends and participates in equity, diversity & inclusion, anti-harassment, and any other anti-bias training and workshops as required.
+ Models and supports the mission and values of The Walt Disney Company and Disney Theatrical Group by demonstrating inclusive behavior and maintaining a safe and professional working environment.
The Team :
DISNEY THEATRICAL GROUP (DTG) operates under the direction of Thomas Schumacher and is among the worlds most successful commercial theatre producers, bringing live entertainment events to a global audience of more than 20 million people a year in more than 50 countries. Under the Disney Theatrical Productions banner, the group produces and licenses Broadway productions around the world, including Beauty and the Beast, The Lion King, Elton John & Tim Rices Aida, TARZAN, Mary Poppins, a co-production with Cameron Mackintosh, The Little Mermaid, Peter and the Starcatcher, Newsies, Aladdin, and Frozen. Other successful stage musical ventures have included the Olivier-nominated London hit Shakespeare in Love, stage productions of Disneys High School Musical, Der Glckner Von Notre Dame in Berlin, and King David in concert. DTG has collaborated with the nations preeminent theatres to develop new stage titles including The Jungle Book, The Hunchback of Notre Dame, Freaky Friday and Hercules. As a part of the recent acquisition of 21st Century Fox, DTP also heads the Buena Vista Theatrical banner which licenses Fox titles for stage adaptations including Anastasia; Moulin Rouge! The Musical; Mrs. Doubtfire and The Devil Wears Prada.
Disney Theatrical Group also delivers live shows globally through its license to Feld Entertainment, producer of Disney on Ice and Marvel Universe Live!, bringing beloved Disney stories and characters annually to over 12 million guests in nearly 50 countries worldwide. In addition, DTG licenses musical titles for local, school and community theatre productions through Music Theatre International, including The Lion King Experience, a unique holistic arts education program wherein accredited elementary and middle schools produce condensed, age-appropriate JR. and KIDS adaptations of The Lion King.
Additional Information :
DTG is committed to providing the highest quality opportunities for the widest, most diverse group of talented professionals throughout their career trajectory. We encourage applications from individuals whose backgrounds are currently underrepresented in the field of theater, inclusive of race, ethnicity, class, gender identity or expression, disability status, and sexual orientation.
**Job ID:** 7025354120220320
**Location:** New York,New York
**Job Posting Company:**
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.
