$66,000 - $70,000 (Dependent on experience)

This position is being offered remotely anywhere in the United States

Vitalant is where donors, talent and innovation meet to save and improve lives. We are the nations largest independent, nonprofit blood services provider exclusively focused on providing lifesaving blood and comprehensive transfusion medicine services for about 900 hospitals and their patients across the U.S. We seek team members who want to make a difference in peoples lives while furthering their careers. At Vitalant you can expect competitive compensation, paid time off and other benefits. Take your first step to joining our dedicated team by applying today.

5G, CPC, CSC, CTA, KPI, JSON, MMS AND SMS. Do you know what these all mean? If so, youre a mobile marketer and wed love for you to join our team. If you have 2+ years of experience in mobile marketing and hands on knowledge of platforms such as Twilio or AirShip, then youve got the right stuff. Youd be joining a Marketing Operations team that supports a life-saving mission as part of the nations second largest blood bank. Vitalant saves lives and improves patient outcomes by providing blood products to 900+ hospitals in 28 states.

Not only will you be part of a Marketing Team that is redefining digital and direct marketing on a national scale, but youll be part of a supportive team the is laser-focused on our mission: protecting the nations blood supply and saving lives.

PRIMARY PURPOSE:

Under minimal supervision, this position is responsible for functional business support of assigned marketing automation application(s). Serves as an internal consultant to resolve functional problems and implements improvements to application usage or processes. Supports text (SMS & MMS) and mobile app messaging initiatives by ensuring campaigns are created and sent out at most productive times. Partners with national marketing team to build and execute SMS/MMS and mobile app messaging strategy for the enterprise. Responsibilities may expand to include other marketing channels such as email, outbound calling, BVR, digital media and direct mail as needed.

DUTIES AND RESPONSIBILITIES:

Performs all assigned duties in compliance with internal SOPs and external regulations. Brings compliance issues to the attention of management.

Assures quality customer service to all customers.

Maintains good attendance and punctuality per the absence policy.

Interfaces with other project staff to ensure project completion (e.g., shares knowledge, ensures effective communication).

Complies with change control processes through project completion.

Consults with Digital Marketing Team in development of test plans and executes tests to ensure proper results measurement and reporting.

Serves as subject matter expert for assigned applications.

Develops and performs data extraction and data maintenance using approved tools for end users.

Coordinates and interfaces with vendors to ensure business needs are met.

Responsible for generation of mobile lists and campaigns based on Marketing plan.

Executes and monitors multiple mobile campaigns in real time.

Manages deployments against channel budget.

Provide insight on mobile messaging by capturing and analyzing data/KPIs and then working with Program Director of Mobile Marketing to adjust as needed.

Performs all other duties, at the discretion of management, as assigned.

REQUIREMENTS:

Knowledge/Education
Bachelor's degree or equivalent combination of education and experience required.

Licenses/Certifications
Marketing automation certification preferred.

Experience
Two years experience with marketing automation or mobile messaging/SMS platforms such as Acoustic, Adobe CX/Marketing Cloud, AirShip, Attentive, Birdseye, HubSpot, Mobile Commons, Oracle Eloqua or Twilio required.
Experience within a marketing organization that uses email, mobile app and SMS/MMS Text messaging as key communication channels required.
Database management and list creation experience preferred.

Skills/Abilities

Must possess the skills and abilities to successfully perform all assigned duties and responsibilities.
Must be able to maintain confidentiality.
Effective interpersonal, written, and verbal communication skills.
Ability to analyze functional problems and develop cost effective solutions.
Planning, organizational, analytical, problem solving and prioritizing skills.
Ability to organize a diversified and heavy workload.
Ability to make sound decisions and work well under pressure.
Ability to work independently and in a team environment.
Ability to work effectively with all levels of staff and management and provide consistently high levels of customer service.
Strong computer skills.

DIVERSITY, EQUITY & INCLUSION AT VITALANT
Vitalant is committed to fostering a diverse and inclusive workplace built on a foundation of respect, integrity, teamwork, and excellence. Through our DEI strategic plan, we create opportunities for employees of all backgrounds to feel valued, seen and heard. We believe this mission drives creativity and innovation, as employees experience an environment conducive to personal growth and career development.

VITALANT OFFERS A COMPREHENSIVE BENEFITS PACKAGE
Health, Dental and Vision Insurance
HSA, FSA and 410K retirement savings plans
Paid Time Off
Commuter benefits
Employee assistance program

COVID-19 POLICY
As an essential operation to the nations healthcare infrastructure and a science-based organization, Vitalant believes that being vaccinated helps provide protection and care for our employees, our donors, their families, and the broader community. Vitalant requires employees to be fully vaccinated as a condition of employment. Individuals applying for this position should be prepared to comply with the COVID-19 vaccination mandates of Vitalant and accordingly, will need to have received the full series of vaccinations two weeks prior to the first date of employment unless an approved exemption exists prior to start.

$66,000 - $70,000 (Dependent on experience)

PLEASE NOTE: This range is based on national averages and may be different based on the specific location of the role.