Fevrok logo
Senior Professional (M), Digital/Social/Web Marketing
3 years ago

Position Summary


Every role at Samsung presents a new opportunity to make a lasting, global impact. We believe that innovation and growth are driven by an inclusive culture and a diverse workforce. Were seeking innovators to create a global team where everyone belongs and has equal opportunities, inspiring our talent to be their true selves. Together, we are building a better tomorrow for our customers, partners and communities.

Join the Samsung family and be part of the team thats creating a better future.


Role and Responsibilities


The Senior Manager of B2C Site Management will manage Samsung.com deliverables for Home Entertainments categorical line of business (LOB) -including TV, Audio, Monitors & Display sub categories. This role sits within Samsungs Corporate Marketing division, specifically, Samsung.coms (S.com) Consumer Experience (CX) dept.


This role will own Samsungs web site executions to solve LOBs business needs, while balancing Corporate Marketings CX, brand, content, user experience and technical needs. The goal is to build HEs consumer & brand value, while maximizing & growing S.coms awareness and engagement KPIs.


Core responsibilities include the matrix management of various groups for digital strategy, consumer experience journey, design, UX, content, eCommerce and web technology, encompassing of program and project management for Samsung.com deliverables relative to the product categories needs.


This position will partner, serve and manage various Samsung divisions including, but not limited to, Demand Generation (key stakeholder), Tech Platform team, & eCommerce team + various authoring, development and creative vendors. This role will also need to collaborate with other Corporate Marketing functions including, but not limited to, Brand & CX/UX group to adhere to site guidelines, Performance & Data Marketing to own S.com KPI metrics of awareness & engagement, and CRM Marketing for integrated marketing experiences.


This role will work closely with the web development and technology teams for business needs relative to architecture & frameworks - as well as interfacing with key internal business stakeholders at Samsung, and presentation of reports.


There will be management oversight and directional duties for 3rd party vendors, digital agencies, and production resources on a daily basis.



Skills and Qualifications


o Manage and evolve Samsung.com digital strategy for HE line of business needs.

o Partner with CX, UX/UI, content, and technology to support LOB categories needs.

o Serve the LOBs as the key point of contact to help formulate initiatives & solve problems.

o Build and execute innovative and impactful strategic marketing initiatives for the purpose of generating best-in-class consumer experience.

o Partner with eCommerce team to elevate promotions, offers and merchandising programs to align with Samsung.coms Consumer Experience Journey (CEJ)

o Partner with CX teams CEJ/UX/UI + XLOB teams to help execute their projects & tasks

o Partner with Platforms and web development team (SDSA) to identify technical solutions that meet S.com needs

o Partner with Performance Marketing team to build a data-driven approach for site management success via Awareness KPIs (e.g. Traffic, SEO, Visits) and Engagement KPIs (e.g. CTA engagement, continuation rate to purchase funnel)

o Manage opportunities for test & learn program, and personalization

o Report on qualitative and quantitative analytics of executions

o Develop project plans & manage partners & stakeholders participation & contributions

o Monitor and execute multiple initiatives & projects simultaneously

o Manage stakeholder expectations by proactively identifying problems

o Support senior leadership team for any communication and presentation needs

o Manage & support digital agency of record, and vendor partners



REQUIRED KNOWLEDGE, EDUCATION AND/OR EXPERIENCE:


  • BA/BS in marketing, business or a related field

  • Significant experience in the management and leadership of digital marketing, strategy, CX, content, design & experiences.

  • Working experience in eCommerce programs and merchandising programs

  • Working experience in content management systems and web technology

  • Strong project management, problem-solving, verbal/written communication, and excellent multitasking skills.

  • Strong ability to operate in a matrix environment

  • Strong note-taking with the ability to identify action items and next steps

  • Proven ability to build consensus and work effectively within a cross-functional team.

  • Passion for building relationships and proactive communication

  • Motivated and strong detail-oriented approaches

  • Understanding of quantitative and qualitative measurement frameworks and KPIs for a branded eCommerce web site

  • Fluent in Confluence, JIRA, Microsoft Word, Excel, and PowerPoint



WHO YOU ARE:


  • You love to unify different perspectives to serve the end user

  • You have humility, yet confidence in your digital prowess

  • You are a digital marketer with great project management skills

  • You are a manager who prefers to roll up his sleeves with the working team

  • You have a get stuff done attitude and able to operate independently

  • You also know when to defer and/or delegate, because theres no I in team

  • You would rather be proactive, than reactive

  • You are comfortable in dealing with uncertainties and dont get rattled easily

  • Your EQ is as strong as your IQ

  • You are fun, personable, yet serious and effective








* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.


* Samsung Electronics America, Inc. and its subsidiaries are committed to employing a diverse workforce, and provide Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability, or any other characteristic protected by law.


COVID-19 Vaccine Mandate

Samsung Electronics America requires all employees to be fully vaccinated against COVID-19, unless a medical or religious exemption, or an exemption required under state/local law, is approved. Offers of employment are contingent upon proof that a candidate is fully vaccinated or qualifies for an exemption. More details on how to apply for an exemption are provided after the application process is complete.


Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process.If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.



Job Alerts: If you would like to be notified of new opportunities when they are posted, please click here. You will be asked to create an account first if you do not already have one.


Samsung Electronics is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, and network systems, and the entire semiconductor industry with our memory, system LSI, foundry, and LED solutions. Samsung is also leading in the development of the Internet of Things through, among others, our Smart Home and Digital Health initiatives.

Since being established in 1969, Samsung Electronics has grown into one of the worlds leading technology companies, and become recognized as one of the top global brands. Our network now extends across the world, and Samsung takes great pride in the creativity and diversity of its talented people, who drive our growth. To discover more, please visit our official newsroom at (https://news.samsung.com/global/).

©2025 Fevrok. All Rights Reserved.