An exciting career opportunity for Web Analytics Project Manager is now available with a reputable non profit hospital in warm, sunny and coastalSilicon Valley of California!
When you join the staff at this Hospital, you are instantly regarded as a top professional in your field. The quality of people and professional relationships has gained the medical center a national reputation for excellence based on a hospital-wide commitment to outstanding patient care. It offers prestige, satisfaction, enrichment and fun.
The Web Analytics Program Manager will manage website analytics and support marketing analytics. The Website Analytics Project Manager will support website data integrations with third party vendors and internal IT/IS teams while playing a key analytical and technical support role for the entire Marketing & Communications department. Reporting into the Director, Marketing Operations and Technology, the ideal Web Analytics Program Manager inherently leverages data to drive decisions and proactively communicates trends and insights to key decision-makers.
The Website Analytics Program Manager will be responsible for ensuring the data integrity of web-related data in analytical platforms, such as SiteImprove, Medallia Decibel, Salesforce Datorama, Salesforce Interaction Studio, Google Analytics, Google Data Studio. The Website Analytics Project Manager will be accountable for managing website KPIs, supporting metrics and triggers.
The Website Analytics Project Manager will be accountable for leveraging available web analytics data to provide insights and guide website strategy while summarizing and communicating insights in compelling visual and storytelling frameworks. The Website Analytics Program Manager will provide training and support to empower end-users for self-service and collaborate with Information Services on production integrations and new projects.
The ideal candidate for Website Analytics Program Manager will need to have experience with tagging and analytics (tag management) expertise is needed in analytics strategy, implementation, storytelling with data and data visualization. Bachelors degree required, preferably in STEM major with 5+ years in web analytics, supporting consumer-facing websites with over one thousand pages.
The Website Analytics Project Manager should have 2+ years creating data visualizations, executive dashboards with strong background in HTML & JavaScript and hands-on experience with A/B testing on websites. Strong focus on user experience (UX) and removing friction in web journeys. Bonus if the candidate has experience with Medallias Decibel product, hands-on experience managing tags on websites, such as through Google Tag Manager, SQL and deeper technical/analytical skills: business intelligence, statistical analysis, scripting or agile development. Healthcare and marketing experience preferred. Apply now!!
