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Design Associate Manager, Brand Experience
3 years ago

Auto req ID: 275149BR Job Description Why PepsiCo? PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2014, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Rockstar Energy Drink, and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales. At the heart of PepsiCo is Performance with Purpose our goal is to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. Why PepsiCo Design? At PepsiCo design, we have a saying: Were crazy enough to think we can inspire the future. This is what drives us, in everything we imagine, develop and execute. Our goal is clear: to connect PepsiCos beverage, snacks, and nutrition portfolios, with todays hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touchpoints and regions of the world. What Youll Do The Associate Manager, Experience Design is a knowledgeable designer with a proven track record of bringing innovative design solutions to life. You will lead, co-create, develop and execute total experiential designs for multiple brands with deliverables spanning consumer experiences, retail point-of-sale, and digital experiences. Successful candidates will demonstrate superior ability to partner with the Brand Design lead and Experience Design lead to deliver quality creative solutions for physical, graphic, and interaction-design challenges. In this role, you will continue developing your Design Thinking capabilities and be able to apply these methodologies to help drive projects from ideation to execution. This role partners closely with cross-functional teams and external partners to deliver quality brand design solutions. You should be comfortable working with architects, engineers, and contractors to bring your vision to life. The ideal candidate will also be versatile in 3D renders for experimental typography, packaging beauty shots, retail point of sale concepts, and basic animations. Accountabilities: Design Project Management: Responsible for partnering across disciplines within PepsiCo and external suppliers to ensure design assets are developed and delivered with quality, value, and on time. Act as a key project resource to help develop experiential brand ideas and deliver project tasks within given deadlines. Collaborates with key stakeholders throughout the creative process. Regularly participates in project status reviews to verify that project deliverables are being met. Brand Design Development: Under the direction of the Brand Design Director and Experience Design Director, you will help develop a visual brand identity for specific brands in the portfolio, working in collaboration with other design leaders cutting across brand, product, packaging, marketing equipment, and advertising. You will help generate creative design proposals (visions, scenarios, concepts) and review them with internal and external stakeholders. This role participates in research activities and effectively translates customer needs into actionable design requirements and solutions. Support the PepsiCo Design Organization in PepsiCo Beverages North America: Partners regularly with the Brand Design, Commercial Marketing, Marketing Comms, and Sports Marketing teams. Shares his / her work and support the development of design culture in the broader team. External Design Network: Supports the PepsiCo Design Organization in building and cultivating a strong external design network. Qualifications/Requirements Create process and final project visualization: renderings and sketches based on direction and feedback from Brand Design and Experience Design lead for internal and external deliverables Creating high-quality experience design solutions by directly executing design and leveraging internal/external design resources. Design in alignment with evolving brand standards with emphasis on brand consistency Accurately produce brand playbook assets/imagery Present design concepts in a clear and concise manner (excellent presentation skills are required) Quickly sketch ideas to create and communicate concepts Ideate and construct ideas within a team-based design environment Consistently meet project deadlines and maintain a high level of work while managing multiple projects Participate and contribute to brainstorming sessions and consistently use the sense of creativity, foresight, and good design judgment in developing and applying marketplace trends Experience Required: Through past experience and case studies, shows strong ability to create and enhance design experience at all points of consumer brand interaction Minimum 5+ years with environmental, retail, brand design experience, BFA or BS in design or scenography Solid interior design, product design, retail point of sale design, and graphic design experiences Experience with 3D modeling programs: Rhinoceros, Sketchup, Solidworks, or other Experience with 3D rendering software: Keyshot, VRay, 3DMax, Cinema 4D, or other Experience with Adobe Creative Suite Freehand sketching Ability to manage/conceptualize graphic design Working knowledge of model making/prototyping, materials, and production processes The ability to multitask is paramount. Excellent time and project management skills Should be comfortable and confident in being able to assist in bringing their ideas to life in the built environment, working with architects, engineers, and contractors Ability to get things done through formal and informal channels Works well with others to deliver results; keeps others informed and can share successes broadly Proven ability to effectively incorporate research (including primary and secondary research) in strategic design processes Track record of building strategic efforts across business units through identification of market trends, consumer and consumer behavior. Can effectively envision and address idea feasibility Strong project management and design management skills Compelling presentation and proposal skills Ability to work in the ambiguous and dynamic work environment; is comfortable with risk and uncertainty Must be willing and able to travel 20% of the time An excellent sense of pop culture, tech, graphic design, and design trends Extraordinary design taste and skill COVID-19 vaccination is a condition of employment for this role. Please note that all such company vaccine requirements provide the opportunity to request an approved accommodation or exemption under applicable lawRelocation Eligible: Not Eligible for Relocation Job Type: Regular All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity Our Company will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Fair Credit Reporting Act, and all other applicable laws, including but not limited to, San Francisco Police Code Sections 4901 - 4919, commonly referred to as the San Francisco Fair Chance Ordinance; and Chapter XVII, Article 9 of the Los Angeles Municipal Code, commonly referred to as the Fair Chance Initiative for Hiring Ordinance. If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy Please view our Pay Transparency Statement","city":"New York City","state":"New York

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