Are you looking for a supportive, collaborative workplace with great teams and inspiring leaders? You've come to the right place. We're looking for ambitious people who share our values and want to make every day better for people around the world. If this sounds like you, and the career below sounds exciting, we'd like to hear from you.
Working Arrangement
Hybrid
Job Description
Manulife Investment Management is seeking a Marketing Manager, Social Media who will be responsible for the strategic planning and execution of brand level social media marketing. As a team player who also thrives as an individual contributor, you will support the growing outbound digital marketing team as a part of a rapidly growing social media function. The person will report directly to the Global Head of New Media & Community Engagement.
Responsibilities:
Development process: works with marketing managers, editorial, proofing and design to ensure strategic content is created
Deep knowledge of social platforms - how each can provide a unique opportunity via both organic & paid promotion
Tracking, Analytics improvements across organic/paid/employee activations
Strong knowledge of using social listening to provide actionable insights
Coordination across business lines and regions
Content development from copy to design, campaign strategy from inception to analysis
Publish and optimize via platform campaign managers or with agency partners
Create strong reporting that tells the story of socials value add to the business
Provide updates to the team on what campaigns, content and channels are performing
Be able to strategically analyze data to inform future decisions
Drive innovation & change as platforms and user patterns evolve.
Develop trainings, content prompts, and report on program efficacy
Partner with the team to conduct trainings for our sales team, including sales leadership
Work directly with Executives on their social brand and presence
About You:
The candidate we're seeking is energetic, self-motivated and obsessed with details. They have high expectations of themselves and others and are driven to excellence-take pride in getting things done well and always looking for ways to do them better. They like working with people and have proven themselves an effective communicator and team player who instils confidence and trust among partners.
5-7+ years experience as a digital marketing professional, with a specialty in social media
Experience developing and executing creative, successful marketing programs with a focus on digital and social media marketing and KPI analysis
Exceptional organizational skills and follow-through - you enjoy multitasking and have an ability to manage multiple projects simultaneously
Ability to provide and receive constructive feedback that inspires a strong team
A self-starting go-getter, you have a demonstrated ability to work on a team, as well as independently in the planning and execution of tasks from start to finish
Excellent written and oral communications skills
In depth knowledge of social media (paid and owned) channels
Experience with social media tools/channels such as: Sprinklr, Linkedin, Linkedin Campaign Manager, Facebook, Facebook ads manager, Twitter, Twitter ads manager, YouTube, Google ads manager, DOMO, JIRA, Box etc.
Every career at Manulife/John Hancock provides the opportunity to learn new skills and move your career forward. Ready to make an impact somewhere? What are you waiting for? Apply today.
About John Hancock and Manulife
John Hancock is a unit of Manulife Financial Corporation, a leading international financial services group that helps people make their decisions easier and lives better. We operate primarily as John Hancock in the United States, and Manulife globally, including Canada, Asia and Europe. We provide financial advice, insurance and wealth and asset management solutions for individuals, groups and institutions. Assets under management and administration by Manulife and its subsidiaries were CAD$1.3 trillion (US$1.1 trillion) as of June 30, 2021. Manulife Financial Corporation trades as MFC on the TSX, NYSE, and PSE, and under 945 on the SEHK. Manulife can be found at manulife.com.
One of the largest life insurers in the United States, John Hancock supports more than 10 million Americans with a broad range of financial products, including life insurance, annuities, investments, 401(k) plans, and education savings plans. Additional information about John Hancock may be found at johnhancock.com.
Manulife is an Equal Opportunity Employer
At Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.
It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact recruitment@manulife.com.
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