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VP, Creative Director, National Geographic
3 years ago

National Geographic Media is the publisher of National Geographic's signature content, breathtaking photography, iconic magazine, and unsurpassed social media presence. This team is responsible for engaging our audience with fantastic storytelling and pulling them into a recurring revenue relationship with Nat Geo. The Nat Geo Media team covers everything on the consumer journey, from print, digital, social, and audio content creation to generating awareness through social and newsletters, acquisition, and retention marketing, print operations, international licensing, and digital platforms. Nat Geo Media aims to become the largest publisher for everyone passionate about exploring the world and learning how to care for it.


Situated within National Geographic Medias Editorial team, the Creative department is the center of excellence.


**Department/Group Overview:**


The Creative department at National Geographic Media is the center of excellence for all things visual, from the design of our print magazines and digital experiences to the ways we use elements like graphics and maps to tell our stories to conceptualizing and building interactive ways for users to engage with our content. The team establishes and implements the brands visual identity across all touchpoints and ensures that excellence and innovation are at the heart of how we execute our work.


**Job Summary:**


The VP, Creative Director establishes and guides the visual direction of the National Geographic brand globally across all platforms: National Geographic magazine, NationalGeographic.com, and the National Geographic app; National Geographic Kids and Little Kids magazines and their digital presence; National Geographic History magazine; our Special Interest Publications; and our massive social media footprint across Instagram, TikTok, Facebook, Twitter, and Snap. Working with world-class designers, illustrators, graphics specialists, developers, cartographers, and typographersand collaborating closely with your colleagues commissioning Nat Geos award-winning photography and video contentyou will define our visual identity by directing how all our storytelling comes together to create the most engaging and immersive experiences for our readers, users, viewers, and listeners. You will join the brand at a pivotal moment as we build on Nat Geos 134 year-legacy and drive new approaches to which stories we tell and how we tell them, to both satisfy loyal audiences and reach new ones in ever more compelling ways. Reporting to National Geographics Editor in Chief, you will be a key member of the leadership team, and a strong advocate for a modern, forward-looking approach to how the brand manifests itself wherever and however it appears.


**Responsibilities and Duties of the Role:**


+ Manage visual designers and developers in the creation of magazine layouts and immersive digital experiences that leverage a range of visual assets to tell compelling stories

+ Manage graphics specialists in the creation of static and interactive infographics that translate information into visual experiences

+ Manage cartographers in the creation of static and interactive maps that advance our storytelling

+ Manage in-house artists in the creation of original art that advances our storytelling, and guide team in the selection and commissioning of illustrators

+ Partner with photo editors, photographers, video producers and editors, and AR/VR specialists to help shape asset creation for our print, digital, and social experiences and ensure that those assets are in line with the brands visual identity

+ Partner with text editors to help shape story concepts and assignments, keeping in mind the visual requirements for engaging and immersive print and digital experiences

+ Holistically manage the visual direction of each print edition, from covers to story mix to photo selection, layouts, and typography to color correction, post-production, and press guidanceand manage the translation of all print content into digital versions/experiences


**Basic Qualifications:**


+ Minimum of 12 years of experience using design to develop engaging content-based experiences across print and digital media for consumer audiences, in progressively senior leadership roles as a creative or design director managing visual design teams as well as overall creative direction for brands

+ Hands-on experience designing for and managing the design for print publications, inclusive of layout design, typography, photo selection and usage, illustration, and production and post-production, with a strong preference for background in consumer magazine titles with a strong photographic bent

+ Experience guiding the visual direction of digital content experiences, inclusive of digital templates, UX design, and the use of photography, video, audio, and interactive graphics

+ Experience creating and/or directing the creation of infographics and/or maps strongly preferred

+ Experience providing creative direction for video, including social video (e.g., Instagram Reels, TikTok) strongly preferred

+ Experience building and managing high-performing visual design teams

+ Experience collaborating with and commissioning work from freelance designers, typographers, illustrators, artists, photographers, videographers

+ Fluency in the Adobe Creative suite, including InDesign, Photoshop, Illustrator

+ An eye for visual presentation than transcends the norm and a desire to innovate

+ Collaborative spirit and an ability to work well in a matrixed environment with a variety of stakeholders

+ Ability to work efficiently within operational considerations (timing, budgets, etc.), prioritizing effort level and tasks across multiple projects, and managing teams to deliver excellence within specific requirements

+ Interest in National Geographics subject areas and its mission


**Required Education:**


+ Bachelors degree or equivalent


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**Job ID:** 10015645

**Location:** Washington,DC

**Job Posting Company:**
The Walt Disney Company and its Affiliated Companies are Equal Employment Opportunity employers and welcome all job seekers including individuals with disabilities and veterans with disabilities. If you have a disability and believe you need a reasonable accommodation in order to search for a job opening or apply for a position, email Candidate.Accommodations@Disney.com with your request. This email address is not for general employment inquiries or correspondence. We will only respond to those requests that are related to the accessibility of the online application system due to a disability.

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