Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 113,000 colleagues serve people in more than 160 countries.
Global Marketing Cardiovascular CRM Division
Event Specialist, Global MarketingÂ
The Event Specialist, Global Marketing, will be responsible for a wide variety of tasks associated with all Abbott's Cardiovascular CRM Division and our external customers. This team member will support and coordinate all global events, meetings, and trade shows, including all associated activities such as calendar and travel arrangements, purchase orders, literature distribution, Marketing logistics, education events, and administration management. The Event Specialist plays a crucial role by supporting the Event Manager with cross-functional marketing and business Cardiac Rhythm Management teams to turn their business strategies into executable event experiences. This person must be able to work in a fast-paced environment, perform under pressure, and be extremely organized. Each day encompasses something unique and versatility and dedication are key for this position.
Key Responsibilities and Duties
Plan, prepare, manage, attend, and/or assist the Event Manager, Global Events with all regional education events and other global trade shows and events, as needed
Manage pre- and post-event emails and social media campaigns for trade shows
Maintain detailed and organized records of all details for trade shows and events
Track event spending from planning stage to post-event to ensure expenses are within the planned budget
Assist the Event Manager with regional and small-scale (tier 3 and 4) global trade shows and education events including, but not limited to: booth set-up/tear down, food and beverages, event registration, housing, promotional items, display units, Marketing strategy and execution, researching new events, shipping, purchase orders, and event analysis
Assist Event Manager with large-scale global events including, but not limited to: booth set-up/tear down, food and beverages, event registration, housing, promotional items, display units, marketing strategy, and planning, researching new events, shipping, purchase orders, and event analysis
Work with Creative Services team to develop event invites, booth designs, and all additional graphic needs
Establish and maintain effective working relationships with vendors
Deliver extraordinary customer service to all internal and external stakeholders involved in the planning and delivery of events
Update databases, create/distribute surveys, and provide post-event reports
Be detail-oriented, multi-task and prioritize projects, plan meetings and consistently meet budget deadlines
Travel and work outside of normal business hours, as needed, to meet conference schedules
Coordinate Marketing campaigns with the goal of increasing product awareness and increasing sales and profits
Book travel and hotel request for customer events
Assist the Marketing department with additional needs/requests
Training and Skills:
Friendly—Must have an engaging and creative personality that will be infectious to both internal touchpoints and external customers
Organizational skills –Ability to lead projects, overcome barriers, and collaborate effectively with others
Independent Planning—Sets specific goals and objectives, ability to plan for the length and difficulty of assignments, ability to break down projects into specific tasks/steps
CRM Experience – Knowledge of working within a Customer Relationship Management system like SF.com, Marketo, and Monday.com
Self-starter—Takes initiative to accomplish tasks with general or limited guidance; Possesses a keen curiosity and internal drive to find better ways to reach customers and exceed their expectations without constant supervision
Customer Focus— Dedication to the customer and earns their trust and respect
Digital Citizen—Has an established web footprint and networks daily within social media venues such as Facebook, Twitter, LinkedIn, You-Tube, and blogs
Knowledge of the internet and social media venues
Experience with cVent, Hubspot, Concur, and Oracle is desirable
Self-starter with a proven record of continual learning and growth
Excellent communication skills (verbal and written)
Ability to work independently and with minimal supervision
Ability to work collaboratively with various teams to achieve the organizational goals
Ability to handle the pressure of meeting tight deadlines
Results-oriented and dedicated to providing high-quality customer service
Education: Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â
Bachelor's Degree – Required
3+ years work experience, preferably in Events & Marketing
Physical Demands:
Lyfting, carrying and pushing – up to 40lbs
Travel Requirements :
Travel and work outside of normal business hours, as needed, to meet conference schedules
30% of travel required
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Travel: Yes, 25 % of the Time
Medical Surveillance: Not Applicable
Significant Work Activities: Not Applicable